Robert Kennedy's 1964 Senatorial Campaign Planners Told Him That Their Intention Was To Present Him To The Television Viewers As A Sincere, Generous Person.

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Robert Kennedy's 1964 Senatorial campaign planners told him that
their intention was to present him to the television viewers as a sincere,
generous person. "You going to use a double?" asked Kennedy.

Thumbing through a promotional pamphlet prepared for his 1964
Senatorial campaign, Robert Kennedy came across a photograph of himself
shaking hands with a well-known labor leader.
"There must be a better photo that this," said Kennedy to the
advertising men in charge of his campaign.
"What's wrong with this one?" asked one adman.
"That fellow's in jail," said Kennedy.
-- Bill Adler, "The Washington Wits"

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